New Review

Managing Customer Reviews

Why Having Good Reviews Are Not Enough (For Your Marketing Strategy)

Are good reviews the end-all-be-all for an effective marketing strategy? What more can you do to improve your business’ brand? Online reviews amount to a considerable deal in one’s business. BrightLocal’s Local Consumer Review Survey for 2020 found that 87% of consumers make it a point to check local businesses’ online reviews. This shows that […]

How do I Successfully Handle Negative Reviews for My Business?

Let’s face it — it’s daunting to see a negative review on your business. It can harm potential customers and significantly affect one’s image. Reading reviews is a basic intuition of people before purchasing a product or service. In a 2020 Local Consumer Review Survey, almost 87% of consumers look at local businesses’ online reviews. […]

How Do I Include Customer Reviews In An Effective Business Marketing Strategy?

In this age of digital marketing, a lot of businesses still fail to understand how powerful word of mouth advertising remains. The increasing dependence of people on social media and other digital information platforms such as blogs and resource websites has given them a new tool to practice word-of-mouth marketing in the form of customer […]

How (and Why) Should I Be Responding to Positive Reviews About My Brand?

Addressing positive reviews is vital for your business. Here’s why.  We live in a digital age where everyone is almost glued to their phones and rely on the internet daily. Everything is one click away with information that can be available in one search. The most popular search engine is Google, with approximately 79 billion […]